Klaviyo’s email platform helps thousands of Shopify stores nurture audiences and drive sales.
Here’s 5 reasons you should be using it for your fitness Shopify store.
1. It’s easy to use
Over the last few years, the customer experience has greatly improved. Klaviyo now scores 4.4 out of 5 stars for the usability of their program.
Part of this is thanks to over 100 pre built integrations. Especially when it comes to Shopify, their e-commerce provision is outstanding. Earlier in 2022, Shopify invested $100m into the platform, meaning capabilities with Shopify will only get better.
2. Customer Service
Klaviyo has Live Chat*, Email, and a well equipped Help Center. Their team is prompt, friendly, and experienced, meaning you’re in good hands. Check out their Getting Started guide here.
*available for customers on paid plans.
3. Joined at the hip with Shopify
20,000+ Shopify stores have switched from Mailchimp to Klaviyo. Customers making the switch reported increased revenue to their Shopify stores. They also claimed Klaviyo was more suited to their faster level of growth, than Mailchimp.
You can use Klaviyo to create email automations based on how people use your store. This makes for a powerful marketing tool.
4. No annual contracts of pesky fees
Klaviyo’s pricing model means you can get started for free, upto 250 subscribers. No annual contracts or hidden fees.
Any more than that and you pay based on how many email contacts you have or SMS messages you need to send.
Get more information on Klaviyo’s pricing.
5. Personalisation
How does a 6x higher transactional rate sound? With Klaviyo you can customise your emails to be personal. Think user actions, profile information, location, and more. These allow you to generate insights and send hyper targeted emails.
- Build personalised automations, and optimise as you go with A/B and split testing.
- Send targeted campaigns using product preferences
- Use segmentation to target the right people at the right time
- Sync with social audiences
- Send SMS to those who prefer it, to increase engagement and sales
If you’re not using Klaviyo with your Shopify store, it is costing you revenue each month.
I’m platform agnostic when it comes to helping businesses profit. If you’re using Mailchimp or another tool, and you’re not interested in migrating, no problem. But if you want me to recommend the best email marketing tool for your Shopify store, it’s Klaviyo.
Want me to help drive more revenue for your fitness business?